Thursday, April 21, 2005

Coke is it!!!!



In May, 1886, Coca Cola was invented by Doctor Dr. John Stith Pemberton,

Druggist John Stith Pemberton (1831-1888), inventor of Coca-Cola

a pharmacist from Atlanta, Georgia. Pemberton concocted a caramel-colored syrup in a three-legged brass kettle in his backyard. Pemberton launched his competing brand, "Pemberton's French Wine Coca", his beverage advertised as an "intellectual beverage" and "invigorator of the brain". He improved on Mariani's Coca Wine tonic through the addition of the kola nut-- famed for its medicinal properties--and damiana, a powerful, naturally occuring aphrodisiac. He marketed the drink as a nerve tonic, recommending it as an aid to overcome morphine addiction. He naturally failed to mention that he, as many medical practitioners of the time, had a serious morphine addiction problem. First named "Pemberton's French Wine Coca," the 'nerve remedy' was widely distributed at apothecaries throughout Atlanta, though it was a late-comer in the Coca Wine market, Mariani's Coca Wine being the internationally preferred coca wine tonic of choice until then.The name Coca-Cola was a suggestion given by John Pemberton's bookkeeper Frank M. Robinson.It was also Robinson who first scripted "Coca Cola" into the flowing letters which has become the famous logo of today. He first "distributed" the new product by carrying Coca-Cola in a jug down the street to Jacobs Pharmacy. For five cents, consumers could enjoy a glass of Coca-Cola at the soda fountain.


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1886
~
sales of Coca-Cola averaged nine drinks per day. That first year, Dr. Pemberton sold 25 gallons of syrup, shipped in bright red wooden kegs. Red has been a distinctive color associated with the No. 1 soft drink brand ever since. For his efforts, Dr. Pemberton grossed $50 and spent $73.96 on advertising.
1891
~
Atlanta entrepreneur Asa G. Candler had acquired complete ownership of the Coca-Cola business. Asa Griggs Candler, another local druggist, eventually purchased Pemberton's secret formula--for, reputedly, between $1,750 and $2,300, and elevated Coca-Cola to a national brand.
1893
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In January "Coca-Cola" was registered in the U.S. Patent office.

1894
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The first syrup plant outside of Atlanta was opened in Dallas.
By 1895, a mere seven years after he bought the company, Coca-Cola was available in every U.S. state. Atlanta banker Ernest Woodruff, president of the Trust Company of Georgia, recognized the company's potential and persuaded his son, Robert, to invest in the Coca-Cola Company.

1906
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The first two countries outside the United States to bottle Coca-Cola were Cuba and Panama
1915
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The Root Glass company created the Coca-Cola contour glass bottle.
1917
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3 Million Coke's sold per day. "Coca-Cola " is the worlds most recognized trademark.
1919
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The Coca-Cola Company was sold to a group of investors for $25 million.

1923
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In 1923, Robert W. Woodruff became president of the now publicly traded company.Woodruff, at true innovator, proceeded to turn Coca Cola into a nationally recognized brand marketing his product like no other product had been marketed before. The company spent enormous sums (based on standards of the time) on advertising.1925 6 Million Coke's sold per day.

1927
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The first Coca-Cola radio advertisement.
1928
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Sales of bottled Coca-Cola surpassed fountain sales for the first time.
1929
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Advertising slogan - "The Pause that Refreshes".
1940
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Coke is bottled in over 40 countries.
1956
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Advertising slogan - "Coca-Cola, making good things taste better".
1961
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Sprite was introduced.
1970
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Advertising slogan - "It's the Real Thing".
1971
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The song "I'd like to Buy the World a Coke" was released.
1979
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Advertising slogan - "Have a Coke and a Smile".
1982
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Diet Coke was introduced in July.
1988
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Coca-Cola was the first independent operator in the Soviet Union.
1989
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Advertising slogan - "Can't Beat the Feeling".
1993
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Coca-Cola exceeds 10 Billion cases sold worldwide.
1993
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Advertising slogan - "Always Coca-Cola".
The Coca-Cola Company began bottling operations in ...
...
1907
in Hawaii.
...
1912
in the Philippines.
...
1920
in France.
...
1927
in Belgium, Bermuda, Colombia, Honduras, Italy, Mexico, Haiti and Burma.
...
1928
in Antigua, China, Guatemala, Holland, Spain, Venezuela, and the Dominican Republic.
...
1929
in Germany and Spanish Morocco.
...
1938
Australia, Austria, Gutana, Surinam, Jamaica, Curacao, Luxembourg, Norway, Scotland, South Africa, The Virgin Islands, and Trinidad.
...
1940
in Ecuador, and El Salvador.
...
1942
in Nicaragua, Argentina, Brazil, Costa Rica, Iceland, and Uruguay.
...
1945
in Egypt, and Martinique
...
1946
in Barbados, Japan, and Okinawa
...
1947
in Morocco and Tangier
...
1948
in Liberia, Rhodesia, and Guadeloupe

More fun facts and trivia

  • Mexico and Iceland have the highest per capita consumption of Coca-Cola.
  • Coca-Cola translated to Chinese means, "To make mouth happy".
  • Every second over 7,000 Coca-Cola products are consumed.
  • If all the Coca-Cola ever produced were in 6 1/2 oz. bottles and placed end to end they would wrap around the earth more than 11,863 times.
  • The tallest Coca-Cola bottling plants are in Hong Kong. The plant in Quarry Bay is 17 floors, and the plant in Shatin is 25 floors.
  • The bottling plant at the highest elevation in the world is located in Bolivia, at 12,000 feet.
  • The world's longest Coca-Cola truck is in Sweden. It is 79 feet long with a four-azle trailer.
  • The best selling non-carbonated soft drink in Japan is a product of The Coca-Cola Company named "Georgia", a coffee flavored beverage.
  • Coca-Cola first crossed the Atlantic on board the Graf Zeppelin, the Geman dirigible.
  • The Varsity Restaurant in Atlanta, Georgia, has earned the distinction of serving the highest volume of Coca-Cola anywhere. It dispenses nearly 3 million servings of Coca-Cola annually.
  • If all the Coca-Cola vending machines in the U.S. were stacked one on top of each other, the pile would be over 450 miles high.

Care to know.... . .

that although "Coke" had long been a nickname for Coca-Cola, it wasn't registered as a trademark until 1941. Haddon Sundblom was commissioned to creat the "Sprite Boy" for the official introduction of "Coke" which was first used in 1842.

Pemberton then sold the rights to the Coca-Cola formula--he'd developed cancer and his morphine addiction had likely become very serious--but in 1887, he sold Willis Venable and George Lowndes two-thirds of the rights to the formula. "I am sick, and I believe I will never get out of this bed. The only thing I have is Coca-Cola. Coca-Cola some day will be a national drink. I want to keep a third interest in it so that my son will always have a living". With these words to Mr. Lowndes, Dr. Pemberton relinquished his control of Coca-Cola. Tragically--and even more ironic--Dr. Pemberton's son Charley would be dead from a morphine overdose only six years after Dr. Pemberton's own passing.

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